AUGUSTA — Love Waffle House? Now you can sport an homage to the iconic Georgia restaurant chain on your feet.
adidas announced they will release a WaHo-themed shoe in honor of the Masters golf tournament.
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“Before too long, our teams were already in the design kitchen combining ingredients from the iconic restaurant with one of the most iconic shoes in golf. The end result was the TOUR360 22 x Waffle House – truly a creation unlike any other,” the company said in a release.
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The company said the upper part of the shoe is an off-white color meant to evoke the batter in a waffle iron. The waffle criss-cross shapes are embossed across the top of the shoe, and a checkered waffle pattern in dark brown is on top of the adidas stripes.
The inside of the shoes are yellow with both the Waffle House and adidas logos. The shoe’s sole may be the most creative, with a transparent material filled with what looks like a generous pour of syrup.
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The yellow Waffle House logo is across the shoe’s back heel. The box that the shoes come in will also look like the restaurant.
“We love this time of year because more than anything else, it’s an unofficial start to the golf season for everyone,” said Masun Denison, global footwear director, adidas Golf. “Waffle House is such a well-known restaurant in Georgia and throughout the U.S., we knew it would be fun to partner with their team on a design that brings a piece of the famous restaurant to everyone, all in our flagship silhouette.”
People who are interested in the shoes can start ordering them on April 7 on the adidas app and at select retailers.
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