EAST POINT, Ga. — Outkast is celebrating the 30th anniversary of ATLiens by giving back to Atlanta’s next generation through a new partnership supporting youth soccer in East Point.
[DOWNLOAD: Free WSB-TV News app for alerts as news breaks]
André 3000 and Big Boi have teamed up with MUNDIAL to sponsor Soccer in the Streets and create official ATLiens jerseys for the nonprofit’s youth teams in East Point, the neighborhood where the Atlanta hip-hop duo’s story began.
The teams will wear the jerseys during this season. A limited-edition version of the Outkast x MUNDIAL ATLiens jersey is also being sold worldwide, with a portion of the proceeds benefiting Soccer in the Streets.
The organization provides free soccer programs and other opportunities for underserved youth across metro Atlanta.
Big Boi recently surprised the team during an East Point scrimmage, where he personally delivered the new jerseys, met with players and signed jerseys and autographs.
TRENDING STORIES:
- Doctors not surprised cyclosporiasis cases spread to Georgia
- After giant Georgia data center approval, Warnock pushes for state moratorium
- Superintendent speaks after fight cancels high school football game
“As an Atlanta native and huge Outkast fan, I could not be more thrilled to have Big Boi share his passion for youth on our platform,” said Kaseem Ladipo, executive director for Soccer in the Streets. “Soccer continues to grow as a great connector of people in Atlanta and this initiative only exemplifies how powerful this support truly has become.”
Ladipo said the organization is “honored and grateful” that Outkast chose to give back to East Point and invest in the young athletes.
“As our youth teams grow, develop their talents, and discover how far soccer can take them, they’ll carry the spirit and legacy of being ATLiens with them,” he said.
Released 30 years ago this week, ATLiens helped propel Outkast and Southern hip-hop to another level.
The new jersey draws inspiration from the album’s visual universe, incorporating elements of its iconic artwork along with details celebrating Atlanta. The design also features a glow-in-the-dark element.
For more information on the limited-edition Outkast x MUNDIAL ATLiens jersey, click here.
[SIGN UP: WSB-TV Daily Headlines Newsletter]