Power Player: WPP
WPP reported like-for-like revenue growth of 2.9 percent in 2012, beating market expectations of 2.6 percent and in line with its own targets. It previously pared back its forecast after a sharp slowdown in North America and Continental Europe in the third quarter. A strong end to the year echoed performances from rivals Omnicom and Publicis, who noted an improvement in emerging markets and the United States and were cautiously optimistic on the outlook for 2013.
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