ATLANTA -- Mary Norwood and Kasim Reed kicked off the campaign for the runoff in the Atlanta mayoral race Wednesday with back-to-back appearances on Channel 2 Action News This Morning.

The two mayoral candidates will face off in the runoff on Dec. 1.

Unofficial results show Norwood has 46 percent to Kasim Reed's 36 percent with 100 percent of the votes counted.

Lisa Borders is third with 14 percent.

"We are going to continue to work very hard for the next 26 days," Norwood told Fred Blankenship and Carol Sbarge Wednesday morning on WSB-TV Channel 2 Action News This Morning.

Norwood said she'll be asking Borders and Jesse Spikes for their endorsements. Spikes finished fourth in Tuesday's vote.

"It would mean a lot, but I also know at the end of the day each individual voter goes into that poll booth and decides who they think best represents them," Norwood added.

Reed also appeared on WSB-TV Channel 2 Action News This Morning, but wouldn't say if he'll seek endorsements from Borders or Spikes.

"The most important endorsement is the endorsement of the people who vote," said Reed.

He added that he and Norwood "have run a high-road, high-minded campaign, and it's going to be left to us to make sure we do not divide this city during this very important election."

When Blankenship asked Norwood about the possibility of becoming the first white mayor of Atlanta in a generation, Norwood said, "I have said all along that this is about uniting Atlanta. Dr. King said we should be evaluated by who we are, not what we looked like, and I have been so gratified that so many Atlantans across the city have decided that they can support me because of the work that I've done, because of how much I care about all communities in this city."

Election officials are estimating voter turnout could be at its lowest in recent memory, with far fewer than the originally estimated 35 percent of registered voters casting ballots Tuesday.

If elected, Norwood would become the city's first white mayor in a generation.

Atlanta has had a long line of black mayors going back to 1973. Current Mayor Shirley Franklin, the city's first female mayor, was barred from seeking a third term.