METROPOLIS, Ill. -- It's a bird! It's a plane! It's a pizza?

With "Superman Returns" about to be released on DVD, Papa John's pizza is offering a related marketing giveaway faster than a speeding bullet -- a free pizza to folks living on the nation's Lois Lanes.

The company is launching the Superman Pan Pizza promotion in Metropolis, the southern Illinois town that calls itself the adopted home of the superhero.

There are more than 400 U.S. cities with a Lois Lane, equating to more than 1,600 households served by Papa John's restaurants. In Illinois, there are a dozen such cities.

Each of these homeowners is eligible to cash in on this free pizza offer by ordering online at www.PapaJohns.com.

The offer runs through Dec. 12.

For those of you who don't live on Lois Lane, Papa John's is offering other Superman promotions -- like a $12.99 Superman pizza with seven toppings and coupons for the DVDs.